If at first you don't succeed, try, try, try again seems to be the motto of Welsh 3-piece power pop outfit The Immediate who originally split in 1997 due to - "frustration, an argument over a mouth organ and the success of The Stereophonics."
Releasing one single (unaccountably popular in Sweden), making every conceivable mistake in the How To Be A Successful Indie Band handbook, touring with some excellent bands (Mansun, 60ft Dolls, Dodgy) and eventually flickering out they left behind the memory of some great gigs, a few fine songs, and little else.
In March 2016, older: and supposedly wiser, they reconvened to repair friendships and renew tinnitus. New songs came much more easily than the old ones, probably because they are playing to please only themselves - "with no thoughts of success or acclaim" - for the first time in their existence.
Adam Walton (yes, it's that BBC Radio Wales Adam Walton) said - "There is more truth and resonance in our songs now than ever before. And power. And invention. The Immediate write songs about hope and love in the face of the moribund, daily grind."
"You will possibly hear fragments and echoes of the following artists in our sound (The Jam, Wire, XTC, Pixies, Badfinger, REM, Dr Feelgood, Small Faces, Husker Du, The Who, Ride, Big Star, The Cure, Joy Formidable, The Go-Betweens, Teenage Fanclub), but nothing has been plagiarised or misappropriated to mask a deficiency of our own ideas."
They release the Mold EP on Friday 3rd March 2017. The EP will be available to buy on limited edition CD and digitally via bandcamp / iTunes / Spotify etc.
The EP is inspired by their years growing up and going to school in Mold, an unremarkable; to the wider world, but very remarkable to them, market town and Adam Walton went on to explain the tracks:
"Lead track, What’s The Matter Kevin Jones?, is a song about some of the kids we went to the Alun School, Mold with, who weren’t as fortunate as us and didn’t make it into their 30’s."
"Light Dimensions is the first song we wrote when we reconvened after a long hiatus. This song has been played on BBC Introducing."
"Manbuoy is the title track of our forthcoming debut album, however it does not feature on the album itself. It’s a mostly spoken-word piece that exaggerates all of its writer’s worst qualities."
Mold was recorded at Orange Sound Studios by Russ Hayes, who worked on recordings by Peaness, Campfire Social, Kidsmoke, Catfish and the Bottlemen and Billy Bibby and the Wry Smiles.
The sleeve was designed by Paul Maurice (ex-Gallops) and is a detail of Shire Hall, the brutalist former seat of Flintshire County Council.
They'll be ably supported by their friends